The statistically balanced omnibus survey carried out in October 2009 confirmed the overwhelming desire of those interviewed to live in a home constructed from brick and block.
Telephone interviews were carried out with a sample of over 1000 people and an overwhelming 93% of respondents said they would choose to live in a brick and block property rather than a timber frame home.
Andy Littler, Chairman of the Concrete Block Association which commissioned the research said: "This confirms our absolute belief that we manufacture the product of choice for builder and consumer alike. People feel safe and secure in a traditionally built masonry home and builders like the flexibility that building in masonry provides.
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"Concrete blocks are also surprisingly sustainable, most are made less than 30 miles from the building site and on average they contain over 30% recycled materials."
Mike Leonard, Director of the Modern Masonry Alliance said: "These findings are almost identical to the MORI survey carried out in the late 1980’s which also confirmed overwhelming support for masonry construction. It is time for the public sector to follow the private home builders in giving the consumer what they clearly want.
"Building in masonry also allows decision makers to conserve hard pressed public funds by taking advantage of the 15% cost saving brick and block offers over timber frame, the added flexibility of being able to purchase bricks and blocks off the shelf and to support local employment."
(GK/KMcA)
