Based out of Bridon's headquarters in Doncaster, Jonathan’s key role will be to develop a strong vision and strategy that will provide a development framework for Bridon over the next five years. He will also be responsible for reinforcing Bridon’s brand, whilst strengthening the company’s position worldwide.
Jonathan was previously CEO with ESAB Global, one of the world’s leading manufacturers of welding wires and equipment. During this time, Jonathan and his team took the company into new markets and helped treble profitability through the introduction of new products and services, lean initiatives, improved supply chain management and a new approach to people in the business.
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Talking about his appointment Jonathan said: "I am delighted at this opportunity to build on the strength and reputation of such a strong brand like Bridon. With a heavy presence in the oil and gas, mining, construction and structural markets, I look forward to expanding the business into new markets and new product areas across these industries, taking our customer service to the next level.
"Bridon has remained resilient during the recession and is now well placed to benefit from recovery in some of our end-user markets.
"As a result we plan to expand our sales force, especially for the emerging markets, and strengthen our technical and customer service teams to position the organisation in good stead for future growth," said Jonathan.
Steve Brimble, Managing Director of Bridon commented: "We are very pleased to welcome Jonathan into Bridon at an exciting time for the company. With plans to review our current product portfolio and develop a customer led technology roadmap, we believe Jonathan will add value and guide us in our market and product development efforts with his extensive global experience."
Bridon, which was originally formed in 1924 from an amalgamation of wire rope producers, was acquired by Melrose PLC, a specialist manufacturing investor, in 2008.
(GK/BMcc)
